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Ines Rosales Fox 5 New York: Para la buena suerte - Good Day New York

3/29/2024

 
by Ines Rosales
@inesrosalestv Sharing the tradition of “Cascarones” on GDNY. Also, discovered @lasirena_nyc, a cute Mexican folklore art store in the Lower East Side. Happy Easter Weekend. 🐣


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The 'Cascarones', a Mexican Easter Tradition

3/10/2024

 
By @RozcoTV
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Mexican Easter Eggs: A Burst of Confetti and Childhood Memories
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Various cultures around the world engage in unique traditions and celebrations to mark this  holiday. In Mexico, one of the most cherished customs involves the tradition of Easter eggs filled with confetti. These vibrant and festive eggs not only add color to the holiday but also bring joy and laughter to children and adults alike. So today, I'll be telling you a bit about it.
The tradition of filling Easter eggs with confetti, known as "cascarones" in Spanish, has deep roots in Mexican culture. While the exact origin of cascarones is uncertain, it is believed to have originated in Europe and was brought to Mexico by Spanish settlers during the colonial period. Over time, the tradition evolved and became intertwined with Mexican Easter celebrations.

Read More

Our 'old' blog, a nostalgic moment...

2/4/2024

 
🌟 Dive into Nostalgia: Unveiling the Archives of Our Old Blog! 🕰️

Embark on a journey through time visiting our shop's old blog. 📜✨ From the humble beginnings to the remarkable milestones, this blog is a testament to the evolution of our store.

Step back in time with us as we share stories, insights, and behind-the-scenes moments that shaped our journey. Whether you're a long-time supporter or a new friend, there's something for everyone.

Join us in rediscovering the passion, challenges, and triumphs that have woven the fabric of our narrative.

Click the link below and join us as we celebrate the chapters that paved the way for our exciting present, and future!


Explore the Old Blog

Check out what people are saying about La Sirena

2/4/2024

 
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La Sirena Mexican Folk Art

11/3/2023

 
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After making frequent trips to Mexico and being unable to stay there as she wished, Dina Leor decided to do the next best thing: She brought Mexico to New York. Her success is evident upon walking into the store: Everything is covered in paper flowers and bright colors, enough to lift the spirits of any New Yorker wandering in on a gray day. A Lilliputian party of skeletal characters dance on a shelf for Día de los Muertos and little metal charms called “Milagros” or “miracles” cover many of the pieces.

Read More


'A little piece of Mexico in NY.' La Sirena is NYC's go-to for Day of the Dead goods

10/30/2023

 
By Ashley Mastronardi
Read Transcript

Gran Centenario is pleased to share its newest Angel on Earth, Dina Leor.

12/20/2021

 
Reposted from @grancentenariotequila

Gran Centenario is pleased to share its newest Angel on Earth, Dina Leor. Dina is the founder of Mexican folk art store @lasirena_nyc, which just celebrated its 22nd year in the East Village of Manhattan. On a daily basis, Dina works with artisans in Oaxaca and Chiapas to bring her passions of folk art and Mexican tradition to the U.S.
Although La Sirena temporarily closed its doors in 2020 due to COVID-19, Dina pledged to give back to her community. Dina continued to maintain sales outdoors during the pandemic and selflessly provided her profits to local families and Mexican artisans in need. Dina looks forward to continuing to help her local community and to bringing folk traditions and the spirit of Mexico to New York in the coming year.


‘La Sirena Mexican Folk Art' Illustrates Small Business Resilience Amid COVID-19

10/5/2021

 
​By Gabriella Lozano / 4 New York / Read Transcript

27 Essential Latino-Owned Businesses in NYC

9/14/2021

 
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By Marisel Salazar / Thrillist

This Mexican folk art marketplace has been a fixture on East 3rd Street in the East Village for 22 years. However, currently until November, the brick and mortar will only be open on weekends while the team runs a pop-up at Chelsea Market over the next few months.  Read More

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La Sirena Mexican Folk Art Shop Pops-Up at Chelsea Market

7/26/2021

 
By Chelsea Market / Gotham to Go - Art & Culture
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Image courtesy La Sirena and Chelsea Market
This summer, La Sirena will be setting up shop at Chelsea Market for a pop-up marketplace featuring museum-quality Mexican Folk art through November 2, 2021. Read More

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​La Sirena Mexican Folk Art LLC
27 East Third Street
(MAP)

New York City, NY 10003
Phone: (212) 780-9113
E-mail: [email protected]
Open 12-6 PM Daily
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